Sunday, October 7, 2007

Imagery as propaganda

Imagery is an an effective means of altering and eventually dictating the perception of people. So, it has been used in the form of propaganda in all the wars by all the factions. They have been used to portray the enemy as a separate non-human entity and on the other hand, they have been used to rouse the sense of belonging to a group.

The general subjects of the images could be categorized as, “us vs. them”, “we are good and they are evil”, “we are honest and they are liars”, and “we are heroes and they are villains”. This distances the two factions and changes the core moral values of the people involved. The enemy is portrayed as a non-human force by dehumanizing and demonizing them and portraying them as rats, monsters, madmen, etc. Thus, the audience has the feeling that the other group is less than human and should be crushed without thought and without guilt.

Thus, imagery is used to numb the people and turning them from human beings to killing machines.

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